NYC Designer Lee Anderson Part II – the photos

Posted in Advertising, Beauty, commercial photography, e-commerce, Fashion, hair, makeup, model, Photography, Work with tags , , , , , on April 23, 2014 by erichason

As promised, here are images from the Spring 2014 photo shoot for New York fashion designer Lee Anderson.

We were very fortunate to have the stunning Clara Settje (Trump Model Management) modeling for us. The talented Xtah Weiss did an incredible job with hair and makeup.

This was a pretty straight forward shoot using a white background, a wind machine on Clara’s hair initially, then giving her a more glamorous look the second half of the shoot. Lee always brings incredible shoes and accessories to finish each look.

Clara was incredible bringing each look to life. The shoot was held at my NYC studio in the Flatiron District.

NYC photographer Eric Hason photographs model in dress

What more needs to be said? A picture speaks 1000 words.

Eric Hason photographs a white dress on model, New York City.

I love the shoulder and luxurious fabric that make this simple white dress so special.

dress photographer NYC studio

Stunning fabric elegantly draped.

gown photographer fashion NYC

Love the royal blue and the necklace is to die for.

Fashion photography NYC shift dress bold necklace.

A black and white shift made with contrasting patterned fabrics. Elegant and playful. Styled with a bold necklace and a pop of red.

Stunning shoulder detail on a column, luxurious fabric

Stunning shoulder detail on a column, luxurious fabric

Photographer Manhattan NYC fashion photography

Laser cut top to a beautiful gown.

NYC photographer photographs model wearing gown in Manhattan studio

A simple bodice with a flowing skirt with fun embellishments.

Eric Hason photographs model in dress, NYC

A beautiful sheen and laser cut detail make this dress so stunning.

Eric Hason photographer NYC photographs a model in gown

Bold color contrast and an playful but elegant cut.

NYC photographer Eric Hason photographs detail of dress

Stunning layering of fabric.

New York Fashion photographer photographs model in gown

An elegant muted sea green gown, wonderful volume and drape.

New York Fashion photographer Eric Hason photographs a dress

Lee loves using rich colors and bold pattens on a simple shift silhouette.

www.erichason.com

Client feature – New York fashion designer Lee Anderson

Posted in Behind the scenes, Comings and goings, commercial photography, Diary, Fashion, Photography, Portrait, Work with tags , , , , on April 22, 2014 by erichason

Lee Anderson is a custom couture fashion designer in Manhattan.

I have been photographing her designs going on ten years. Lee sells custom garments soley out of her Lexington Avenue shop. Her loyal clientele appreciate her fearless aesthetic using bold colors, strong patterns, rich texture, and wonderful silhouettes to create both classic and whimsical fashion for every body type. Her husband and partner Nick Angelakis takes care of production and the business end and daughter Kyra helps manage the main store and outlet across Lexington Ave.

I love working with Lee. The photo shoot is always elegant and fun. The first time I worked with her I found myself pulling a stuffed, mounted trophy fish off the studio wall as a prop.

Here are some photographs I took of Lee, Nick and their staff at the Upper East Side shop and their Garment Center factory.
Also attaching her bio at the end of the post. Later this week I will share some photos we have created together.

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Lee Anderson at her Lexington Avenue shop which sells her custom couture designs.

fashion-desinger-new-york-photographer
Partner Nick Angelakis at Lee Anderson, custom couture atelier on the upper east side of Manhattan

fashion photographer Eric Hason New York, NYC, Manhattan lookbook, advertising, e-commerce, catalog
Staff helping a customer get a custom fit of a gown.

NYC, New York, fashion photographer Eric Hason
Sales staff helps client select fabric and color on a custom couture dress at Lee Anderson, Manhattan

fashion photographer Eric Hason New York, Manhattan, Flatiron
Sales staff adjusts the sleeve of a custom jacket.

sunglasses, fashion, photographer, new york, Manhattan
Sales staff at Lee Anderson wearing her designs.

fashion photographer New York, Manhattan Eric Hason
Tailor creating a custom fitted couture garment

Tailor creating a custom fitted couture garment
Tailor creating a custom fitted couture garment

fashion, photographer, Eric Hason, New York, Manhattan, nyc
Sketches and a post card on the wall of Lee Anderson’s New York Garment Center factory.

fashion photographer Eric Hason New York, NYC, Manhattan
Cutting from patterns at the NYC Garment Center factory.

Fashion photographer Eric Hason photographs at a garment center factory, New York, Manhattan, NYC
Cutting from patterns at the NYC Garment Center factory.

fashion photographer Eric Hason New York, NYC, Manhattan
Frank checks fabric samples.

fashion photographer Eric Hason New York, NYC, Manhattan
Factory manager Frank pulling fabric to be cut for a custom garment

fashion photographer Eric Hason New York, NYC, Manhattan Cutting fabric for a custom design at the New York Garment Center factory.fashion photographer Eric Hason New York, NYC, Manhattan

Delivering the finished garment.

Lee Anderson had already garnered a reputation for creating custom made couture clothing that embraces chromatic luxury in world renown fabrics when she established her design business in 1980 in a townhouse just off Madison Avenue in New York City. Lee graduated from the Traphagen School of Design, founded in the 1920s by Ethel Traphagan. The school was known for its technical orientation of the art of fashion design, offering courses in pattern-making and drafting. Although the school closed its doors in the early 1990s, such fashion icons as Geoffrey Beene, James Galanos, Mary McFadden, John Kloss, Christos Yiannakou and Franklin Rowe are among its alumni.

After being introduced to Seventh Avenue by Ralph Lauren, Lee worked as a design assistant to legends John Kloss (a fellow Traphagen alumnus), most famous for designing a bra that appeared not to exist in 1974 for Lily of France and Herbert Kasper for Joan Leslie. Kasper made his name as a designer by working for Joan Leslie from 1963 to 1985, becoming vice president of the company in 1980 and creating high fashion looks that reflected trends but were commercial and wearable.

Soon after striking out on her own, Lee Anderson’s collection was featured at Barney’s New York, Bergdorf Goodman and other fine specialty stores in the U.S. Today, the designer dedicates herself to her signature couture collection and special New York clientele. She continues to create clothing that embraces chromatic luxury using the most extraordinary and researched fabrics of the world, including iridescent taffetas, brocades, hand fringed British district checks and Celtic tweeds.

Lee Anderson Couture caters to a clientele who share her love for the highest pinnacle in luxury fashion.

www.erichason.com

Beauty photography, behind the scenes

Posted in Beauty, Behind the scenes, Comings and goings, commercial photography, Editorial, Fashion, hair, makeup, People I like, Photography, Work with tags , , , , , , , , , , on April 21, 2014 by erichason

I spent a beautiful NYC spring day in my studio with the talented makeup artist and hair stylist Tom Venditelli of Agency Gerard and manicurist Naoko Saita

Creating Beauty Images For Our Portfolios.

Natural makeup, natural hair, clean manicure and soft lighting along with Brazilian beauty Kelie Santos (DNA) and the equally lovely Jandra D (Next).

It was a fun, easy day, low pressure, hair flying in the wind, making beautiful photos and listening to great music.

My favorite track of the day was Vavava Voom by 70′s glam rocker Brett Smiley.

Here are some behind the scenes photos to whet my appetite to share the final images!  Kelie is being primped by Tom on set.  Jandra is doing her “Cousin It” imitation making sure her hair is voluminous and loose.

fashion-beauty-hair-makeup-lookbook-photography-nyc-manhattan-brooklyn

fashion-beauty-hair-makeup-lookbook-photography-nyc-manhattan-brooklyn

 

www.erichason.com

 

 

Ai Weiwei at the Brooklyn Museum

Posted in Art, Behind the scenes, Comings and goings, Diary, People I like, Photography with tags , , , on April 18, 2014 by erichason

ast night the Brooklyn Museum hosted a members reception for the opening of Ai Weiwei: According to What which will be open though August 10.

Ran into neighbors and close friends Maruchi Santana and John Parham.  Check out their branding firm Parham Santana.  Super creative people.  Maruchi has an amazing aesthetic and sense of color, John is always ready to share his latests cocktail recipe.

I digress, if you are in traveling distance to the great state of Brooklyn, go see this show!!!

Roberta Smith’s review in the NY Times.

(The images below do the art absolutely no justice.  I am hesitant to include them.)

36-Ritual_428H 21-Straight_428H Ai_Weiwei_sig_428W

www.erichason.com

Jovani Bridal Campaign

Posted in Advertising, Beauty, Bridal, commercial photography, Fashion, hair, lighting, makeup, model, Photography with tags , , , , , , , on April 17, 2014 by erichason

As promised last week, here are

photographs from the Jovani bridal campaign.

The location is the fabulous third floor of the Metropolitan Building in Long Island City, Queens, NY. It is chock full of great props in a distressed but chic setting.

Our model was the stunning Morgan Chelf from IMG. Cliff Hoppus styled the shoot.

bridal fashion advertising photography nyc photographer hair makeup beauty

bridal fashion photography Eric Hason Morgan Chelf New York Manhattan

 

bridal fashion advertising photography nyc photographer hair makeup beauty

bridal fashion advertising photography nyc photographer hair makeup beauty

bridal fashion advertising photography nyc photographer hair makeup beauty

www.erichason.com

Fashion Editorial

Posted in Beauty, Editorial, Fashion, hair, makeup, model, Photography, Work with tags , , , , , , on April 16, 2014 by erichason

I am please to share my latest fashion editorial published in Fashion 360 Magazine.

The inspiration for the shoot was the 1953 movie “How to Marry a Millionaire” starring Marilyn Monroe, Betty Grable and Lauren Bacall. We had two Manhattan locations; The Chester, an upscale restaurant in the Meatpacking District and a luxury apartment in Silver Towers. The balcony of the silver tower apartment had a dramatic, sweeping southern view of midtown and downtown Manhattan as well as the Hudson River and New Jersey.

The models were the beautiful Taylor Burns and Carleen Laronn both from Major Model Management. Fashion editor Ikponmwosa Edorisiagbon styled the shoot, makeup by Shon Michaux-Simon, Hair by Dior Sovaoa, and nails by Elizabeth Garcia.

My son Sam was my photo assistant. Always nice have your teenager listen to you when you ask him to pick something up or go get some coffee.

You can see the full editorial using this link: Fashion 360 Magazine – How to Marry a Millionaire

fashion hair makeup styling NYC Manhattan beauty photographer

www.erichason.com

A Weekend of Backpacking – photo essay

Posted in Behind the scenes, Comings and goings, Diary, Family, People I like, Photography, Self-portrait with tags , , , , on April 15, 2014 by erichason

A father’s dream when your 17 year old son plans a backpacking trip; 48 hours of quality time with no screens to distract!

We had an amazing weekend, here is the photo essay to prove it!

Sam and my dad coordinated the destination, prepared the equipment, procured the supplies and guaranteed outstanding weather. Turnkey! All I had to do was buy some salami, hot dogs, cheese and powdered milk and load my backpack. Participants in the adventure are myself, my son Sam, my Italian daughter Caterina (foreign exchange student through AFS), my brother-in-law Hil, my niece Miriam and my dad Martin.

I brought along my backup Canon 5D Mk II with a fixed 40 mm pancake lens. I love this lens. It has a very small profile, extremely light, fast enough at 2.8 and a great focal length. Got that?

The trip started off Friday night with a visit to the Museum of Modern Art to attend the opening of an exhibit of Caterina’s work. She was accepted into an art studio class for teens at the museum’s education center. Caterina (from Lerici Italy) is having an incredible year, taking advantage of her exchange experience.
photographer fashion beauty fine art NYC Manhattan

We then had a celebratory Chinese dinner and drove up to a motel near the trailhead for a good night sleep and an early morning start. Caterina claims I snore, but offered zero proof.
commercial photographer beauty fashion NYC
commercial photographer fashion beauty nyc Manhattan
Before hitting the trail we had to fortify at the Bright Star Diner. Also needed to make sure our hair was set. Luckily the placemat gave reference to a local attorney in case we ran into some legal issues.

commercial fashion photographer beauty hair makeup Eric Hason

fashion photographer Eric Hason menu

hair styling photographer NYC

commercial photographer nyc manhattan fashion beauty

I think the rest of the photos speak for themselves… hydrating at the trail head, headed up to the campsite on the Appalachian Trail, beautiful weather, dehydrated astronaut ice-cream, beautiful vistas, setting up camp, gathering wood, roasting hot dogs, Caterina’s first amore, and a tired but very happy group.

One item of note, it was a strenuous 3 hour hike up to the site. Our gear was not super light. My dad is 79 years old and kept up with the 17 year olds, basically stride for stride. Now that is inspirational!

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

commercial-photogapher-lifestyle-fashion

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

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eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

eric hason commercial fashion lifestyle photographer Manhattan NYC

www.erichason.com

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