Archive for bridal

Jovani Bridal Campaign

Posted in Advertising, Beauty, Bridal, commercial photography, Fashion, hair, lighting, makeup, model, Photography with tags , , , , , , , on April 17, 2014 by erichason

As promised last week, here are

photographs from the Jovani bridal campaign.

The location is the fabulous third floor of the Metropolitan Building in Long Island City, Queens, NY. It is chock full of great props in a distressed but chic setting.

Our model was the stunning Morgan Chelf from IMG. Cliff Hoppus styled the shoot.

bridal fashion advertising photography nyc photographer hair makeup beauty

bridal fashion photography Eric Hason Morgan Chelf New York Manhattan

 

bridal fashion advertising photography nyc photographer hair makeup beauty

bridal fashion advertising photography nyc photographer hair makeup beauty

bridal fashion advertising photography nyc photographer hair makeup beauty

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Bridal Fashion Photography – Behind the Scenes

Posted in Advertising, Beauty, Behind the scenes, Bridal, commercial photography, Fashion, hair, lighting, makeup, model, Photography, Work with tags , , , , , on April 11, 2014 by erichason

I was hired by Jovani to photograph their new bridal fashion collection.

I brought on the ultra creative, hardest working man in fashion, Cliff Hoppus to style the shoot. With limited time Cliff was able to pull together flowers, veils and other accessories to make for a very successful shoot. The location is the Metropolitan Building in Long Island City, NY. It is a fabulous location, beautifully appointed, with lots of shabby chic furniture, peeling paint, rich tones making a great environment to shoot in.

Here are some fun behind the scenes photos of Cliff and my assistant Bin modeling for lighting tests. I will post some of the final images with the real model, Morgan Chelf (IMG) next week.fashion location NYC New York Manhattan Brooklyn Queens assistant hair makeup stylist catalog advertising campaign beauty bridal

location model photography fashion beauty hair makeup stylist advertising catalog lookbook

fashion beauty bridal hair makeup styling stylist beauty photography photographer Eric Hason New York NYC Manhattan Brooklyn

behind-the-scenes bridal fashion photography Eric Hason photographer NYC Manhattan Brooklyn NY advertising lookbook catalog showroom hair makeup beauty

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Bridal campaign

Posted in Advertising, Beauty, Diary, Editorial, Fashion, hair, lighting, makeup, Photography, Work with tags , , , , , , , , on February 15, 2013 by erichason

This week spent 2 days shooting for Jovani Fashions. They are a fun client to work with and enjoy creating stunning work with them!

Tuesday we shot bridal campaign and catalog with model Morgan Chelf of IMG. I think you will agree one day she will make an gorgeous bride!!!

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