Archive for charity

Fashion photography update

Posted in Art, Behind the scenes, Comings and goings, commercial photography, e-commerce, Editorial, Flashes of Hope, makeup with tags , , , , , on May 15, 2014 by erichason

Another fashion update.

I am switching over to my new blog:

It features my fashion and beauty photography, posts regarding my photo process, behind the scenes images, fun stuff about my life, and volunteer work I do as the NYC Chapter Director of Flashes of Hope, and amazing organization that photographs juvenile cancer patients and their families.

Please follow me there!

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Photography For a Great Cause

Posted in Beauty, Behind the scenes, commercial photography, Family, Flashes of Hope, hair, makeup, People I like, Photography, volunteer, Work with tags , , , , , , on May 5, 2014 by erichason

I spend most of my days shooting, producing, and marketing myself for fashion and beauty work. I have always allocated part of my time to community service, mostly working with kids. Besides my commitment to hosting foreign exchange students (currently Caterina from Italy) I am the New York Chapter Director for Flashes of Hope. We bring commercial photographers and makeup artists into centers that treat juvenile cancer and photograph the patients and their families.

Last week I brought photographer Dennis Kleiman into Cohen’s Children’s Hospital. Dennis is an extremely talented, very experienced editorial photographer. Dennis and I shared a Dumbo studio ten years ago. Recently Dennis and his wife Kelsy founded Stomping Ground, a successful company that has reinvented school photography. No more stiff, bland, uniform portraits. Stomping Ground brings out the personality of each individual kid.

Again, thank you to Richard, Anna and Dawn from NuBest Salon, Manhasset, NY for providing the hair and makeup to make our models feel and look so beautiful!

Dennis Kleiman photographs a patient and his mom for Flashes of Hope, NYC

Photographer Dennis Kleiman shoots patient for Flashes of Hope, NYC Chapter

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Anna Naso of NuBest Salon, Manhasset, NY puts the finishing touches on a patient’s mom’s makeup.

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Photographer Dennis Kleiman shoots patient and his mom for Flashes of Hope, NYC Chapter

Fashion photography for a cause!

Posted in Advertising, Beauty, commercial photography, Fashion, hair, lighting, makeup, model, Photography, Portrait with tags , , , , , on April 10, 2014 by erichason

I was excited when I was contacted by Melanie Holland to help produce a fashion photo shoot promoting Elephantasia.

Elephantasia is a fashion event organized by Gabby Wild benefitting the Wildlife Conservation Society and raising awareness to stop the slaughter of African Elephants. The event will be held on Friday May 30 at the Central Park Zoo featuring a fashion show of over 50 designers of sustainable clothing. The donation to attend the event starts at $96, one dollar for every African elephant slaughtered each day.

Gabby Wild is a student of veterinary medicine at Cornell University. She is a tireless spirit who created her foundation to save and sustain wildlife around the globe. I am inspired by her energy, ethos and dedication!

With only one week to produce the shoot, I brought on

set designer Cooper Vasquez to help with creating and executing a concept.

We emailed images for inspiration conjuring the feel of jungle and savannah. Renting a hand painted backdrop from my friends (and next door neighbor) at Oliphant Studio along with begging, stealing and borrowing tires,
folliage, and a fog machine, Cooper pulled his magic creating simple, elegant sets that perfectly complimented the clothing and theme. I was astonished we could create and shoot 4 scenes in the 5 hours allotted on a Saturday morning.

Our beautiful and elegant model Mireille Van Der Wees from Elite Model Management created a stunning tableau for the photos.
Hair and makeup courtesy of the Alex Anthony Salon, Manhattan.

I am pleased to share some of the images we created! It is wonderful when my fashion photography can help with a greater good!

Gabby and Mireilla pose for a portrait.
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Publicity photos for Gabby Wild
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Photographs of Mireille to promote the fashion event.
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Gabby Wild – May 30 fashion fundraiser

Posted in Advertising, Beauty, Fashion, hair, makeup, model, Photography, Work with tags , , on April 3, 2014 by erichason

Last month I worked for the Gabby Wild Foundation, a wonderful organization on a mission to save wildlife. Gabby is an incredible person with boundless energy and infective enthusiasm.

The images from the shoot are to promote a fashion show fundraiser in conjunction with the Wildlife Conservation Society to save African elephants. The show will be held at the Central Park Zoo in Manhattan. You can get more info on the Gabby Wild website:

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Flashes of Hope

Posted in Comings and goings, Diary, Life, Work with tags , , , , on April 16, 2010 by erichason

Shooting for Flashes of Hope was a transformative experience.

The Cleveland based charity arranges for photographers to set up in juvenile cancer wards and photograph
patients and their children.

I was invited to shoot at NYU Medical Center.

It was a very emotional day.  I had to compose myself three or four times.  The kids, families, hospital staff
and Flashes of Hope coordinators are incredible.  When I was thanked for participating I felt like I was the one
who should be giving them thanks.

It renews your perspective of what is really is a problem, the definition of love, enjoy every moment, and count your blessings.