Archive for test

Testing for LIM styling students

Posted in Advertising, Beauty, Behind the scenes, Diary, Fashion, Foibles, lighting, makeup, People I like, Photography, Portrait, Self-portrait, workshop with tags , , , , , on July 20, 2012 by erichason

Back from vacation in Germany visiting close friends. I have been really busy shooting catalog for women’s wear, swim, children’s swim, and eyeglass clients.

Yesterday I spent the day working for LIM College.  I hosted  photoshoots at my studio for two styling classes.  Yesterday I had 4 models and 7 groups of students, each group shooting 3 or 4 looks.  I really enjoy shooting these tests.  The students are really enthusiastic and everybody has a great time.

In the middle of the morning session I came down with a stomach bug… I will spare you the ugly details.  Much to my amazement (and the crew) I rallied for the afternoon session and was back to my playful self.

Here is a photo of beautiful Gina (Julia Roberts, right?) with Red.  She has only been modeling for 2 months but worked like a seasoned pro!  Also some photos of the students and myself channeling our inner Gina, and my assistant Bin taking video of Gina on her i-phone.

 

 

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Styling Class

Posted in Beauty, Behind the scenes, Diary, Editorial, Fashion, People I like, Photography, Work with tags , , , , , , on April 17, 2012 by erichason

A few times a year I am hired by LIM College (fashion merchandising, visual merchandising, fashion marketing and management) to shoot final projects for their fashion styling classes.

I book models, makeup and hair. The students are broken up into 6 groups of 4 and style one of the models for 2 looks. The students are enthusiastic and bring great creative energy into the studio! A lot of work, a lot of makeup/hair changes, a lot of fun!

Here are some photos from the set!

www.erichason.com fashion, photographer, photograph, collection, photography, LIM College, styling, campaign, adverstising, models, e-commerce, couture, ecommerce, beauty, celebrity, cover, makeup, hair, lookbook, swimwear, skiwear, men, women, bathing suits, spa, Hershey,portrait, lingerie, NYC, New York, Brooklyn, Manhattan, photography, t-shirt, tshirt, tee shirt, shoes, jewelry