Hair stylist training in Soho

Please check out my active blog for a new article on photographing hair stylist
training! Behind the scenes:

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More behind the scenes from a beauty shoot

Lucie Pustova (Next) shows off her perfect lips while makeup artist Tatyana Kharova admires her work.

Please check out the new blog
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Flashes of Hope – Chapter Director and behind the scenes at NYU Langone Medical Center

When I am not doing this or this I spend time as the

NYC Chapter Director of Flashes of Hope,

a nationwide charity that brings photographers into hospitals to photograph children being treated for cancer.

I have been volunteering with kids for most of my adult life through the NYC Board of Ed as a literacy coach, Catholic Big Brothers Big Sisters as a “big”, and AFS hosting and working with foreign exchange students.

I think I saw Flashes of Hope mentioned on Facebook. I had been looking for a way to merge two of my passions, community service with kids and photography. Flashes of Hope provided the perfect opportunity. I submitted myself as an available photographer and when presented with available dates, jumped at the opportunity.

I have shot for Flashes of Hope four times, each experience being different (hospital treatment center, summer camp for kids with cancer, hospital family fun day at a church rec center, and photographing family, friends and clinicians saying goodbye to a child who had just passed away. My passion for the organization grew after each shoot. I was aware that New York did not have an active chapter director so I recently offered my services.

We are constantly inundated with images , most of them trivial and self-indulgent. Flashes of Hope has commercial photographers take truly meaningful photos of children and families in the middle of dealing with a medical crisis. At a Flashes of Hope shoot the patients and their families offer the photographer a wide range of real emotion that normally can’t be captured in a 15 minute session (joy, vulnerability, silliness, sadness… but mostly love). The families are so grateful for the photos that they receive. They don’t realize that they are the ones who are actually doing the giving.

My role as Chapter Director is coordinating photo shoots (dates, photographers, makeup artists, paperwork, etc) and fundraising. At each shoot I am a bit jealous of the working photographer. I wish I could be the one setting up the lights, interacting with the kids and families on set, and creating the beautiful images that will be cherished for a lifetime. The reality is it is a pleasure watching others go through and share that experience.

Throughout my life of volunteering with kids I have found that the more I “give”, the more I get back. I am not good enough with words to describe what it feels like when a child you are working with can finally read a book cover to cover, when your little brother hikes up to a top of a rise and exclaims “I have never climbed a mountain before!” or the teen you have hosted from a foreign country thanks you for the best year of his/her life. Photographers can’t cure a child’s cancer but we can bring joy into lives of people who are having a difficult time. Flashes of Hope helps me realize what a real problem is and appreciate how fortunate and blessed we all are.

Here are some behind the scenes photos I took of volunteer photographer Jayne Wexler shooting at NYU Langone Medical Center.

Jayne chats up her model.

Our supermodel is a natural poser.

Our supermodel vogues for the camera.

Jayne’s assistant demonstrates a jump technique.

Our supermodel implements her own version of the jumping technique she was just taught.

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Client feature – New York fashion designer Lee Anderson

Lee Anderson is a custom couture fashion designer in Manhattan.

I have been photographing her designs going on ten years. Lee sells custom garments soley out of her Lexington Avenue shop. Her loyal clientele appreciate her fearless aesthetic using bold colors, strong patterns, rich texture, and wonderful silhouettes to create both classic and whimsical fashion for every body type. Her husband and partner Nick Angelakis takes care of production and the business end and daughter Kyra helps manage the main store and outlet across Lexington Ave.

I love working with Lee. The photo shoot is always elegant and fun. The first time I worked with her I found myself pulling a stuffed, mounted trophy fish off the studio wall as a prop.

Here are some photographs I took of Lee, Nick and their staff at the Upper East Side shop and their Garment Center factory.
Also attaching her bio at the end of the post. Later this week I will share some photos we have created together.

Lee Anderson at her Lexington Avenue shop which sells her custom couture designs.

Partner Nick Angelakis at Lee Anderson, custom couture atelier on the upper east side of Manhattan

Staff helping a customer get a custom fit of a gown.

Sales staff helps client select fabric and color on a custom couture dress at Lee Anderson, Manhattan

Sales staff adjusts the sleeve of a custom jacket.

Sales staff at Lee Anderson wearing her designs.

Tailor creating a custom fitted couture garment

Tailor creating a custom fitted couture garment

Sketches and a post card on the wall of Lee Anderson’s New York Garment Center factory.

Cutting from patterns at the NYC Garment Center factory.

Cutting from patterns at the NYC Garment Center factory.

Frank checks fabric samples.

Factory manager Frank pulling fabric to be cut for a custom garment

Cutting fabric for a custom design at the New York Garment Center factory.

Delivering the finished garment.

Lee Anderson had already garnered a reputation for creating custom made couture clothing that embraces chromatic luxury in world renown fabrics when she established her design business in 1980 in a townhouse just off Madison Avenue in New York City. Lee graduated from the Traphagen School of Design, founded in the 1920s by Ethel Traphagan. The school was known for its technical orientation of the art of fashion design, offering courses in pattern-making and drafting. Although the school closed its doors in the early 1990s, such fashion icons as Geoffrey Beene, James Galanos, Mary McFadden, John Kloss, Christos Yiannakou and Franklin Rowe are among its alumni.

After being introduced to Seventh Avenue by Ralph Lauren, Lee worked as a design assistant to legends John Kloss (a fellow Traphagen alumnus), most famous for designing a bra that appeared not to exist in 1974 for Lily of France and Herbert Kasper for Joan Leslie. Kasper made his name as a designer by working for Joan Leslie from 1963 to 1985, becoming vice president of the company in 1980 and creating high fashion looks that reflected trends but were commercial and wearable.

Soon after striking out on her own, Lee Anderson’s collection was featured at Barney’s New York, Bergdorf Goodman and other fine specialty stores in the U.S. Today, the designer dedicates herself to her signature couture collection and special New York clientele. She continues to create clothing that embraces chromatic luxury using the most extraordinary and researched fabrics of the world, including iridescent taffetas, brocades, hand fringed British district checks and Celtic tweeds.

Lee Anderson Couture caters to a clientele who share her love for the highest pinnacle in luxury fashion.

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And it’s a wrap!

Early start, early finish! Can’t show you the models in clothing until the fashion editorial is published, but here are the gorgeous models after the shoot: Sherita (Direct) with Brandi (Basic), and Raychel (Images). Fun shoot!

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Behind the scenes image – fashion campaign

An image of my client (Nue by Shani) taking a snapshot of model Julia Anisimova from Q Model Management. Great “haunted forest” backdrop, moody lighting and a little bit of fog!

Excited to see the final photos put to good use selling their collection!

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All Aboard and Life is a Beach

Fun photos of myself and the crew after a recent photo shoot for client Nue by Shani

www.erichason.com fashion, photographer, photograph, collection, Prom, bridal, Jovani, IMG, Fentonmoon, photography, campaign, adverstising, art, models,lifestyle, e-commerce, couture, ecommerce, beauty, celebrity,Metropolitan Building, DNA, Prestige International, Miami, Razor Red, cover, makeup, hair, lookbook, catalog, swimwear, 4X5, film, black and white, ilford, kodak, iso, asa, toyo, Robos, Schneider, 210, t-shirt, salon, swimwear, shoes, linesheet, men, women, cardigan, sweater, line sheet, glasses, Major, Ford,Wilhelmina, New York Models, Fusion, skiwear, men, Muse Model Management, NBA, Setai Fifth Avenue,women, bathing suits, spa, Miami, gowns, Florida, Aventura, Trump Model Management, Roberto Cavalli, Catalog, Wilhelmina, Wolford, Carven, Alejandro Ingelmo, Etro, Bottega Veneta, Jennifer Fisher, kids, volunteer, cancer, portrait, Salvatore Ferragamo, BCBG, LaQuan Smith, Burberry prorsum, Miriam Haskel, APM Model Management, IMG Model Management, Dolce & Gabbana, Fenton Fallon, Mandalynn, Nicholas Kirkwood, New York, NYC, Brooklyn, Manhattan, Hershey,portrait, lingerie, NYC, New York, Brooklyn, Manhattan, photography, Muse Model Management, DNA Model Management, skiwear, Fashion Week, Muse, Avant Garde, t-shirt, DNA Models, Q Model Management, Kartell, Setai Hotel, tshirt, tee shirt, shoes, Japan, Tokyo, Pravana, model life, jewelry, Project Runway, Ivy Higa, evening wear

Behind the Scenes

I have been playing with my Holga shooting and scanning 120 film.

Here are some behind the scenes photos I snapped when shooting with Mark Weiss (makeup/hair) and models Samara (IMG) and Paige (APM).

www.erichason.com fashion, photographer, photograph, collection, Prom, bridal, Jovani, IMG, Fentonmoon, photography, campaign, adverstising, art, models,lifestyle, e-commerce, couture, ecommerce, beauty, celebrity,Metropolitan Building, DNA, Prestige International, Miami, Razor Red, cover, makeup, hair, lookbook, catalog, swimwear, 4X5, film, black and white, ilford, kodak, iso, asa, toyo, Robos, Schneider, 210, t-shirt, salon, swimwear, shoes, linesheet, men, women, cardigan, sweater, line sheet, glasses, Major, Ford, New York Models, Fusion, skiwear, men, Muse Model Management, NBA, Setai Fifth Avenue,women, bathing suits, spa, Miami, gowns, Florida, Aventura, Trump Model Management, Roberto Cavalli, Wilhelmina, Wolford, Carven, Alejandro Ingelmo, Etro, Bottega Veneta, Jennifer Fisher, Salvatore Ferragamo, BCBG, LaQuan Smith, Burberry prorsum, Miriam Haskel, APM Model Management, IMG Model Management, Dolce & Gabbana, Fenton Fallon, Mandalynn, Nicholas Kirkwood, New York, NYC, Brooklyn, Manhattan, Hershey,portrait, lingerie, NYC, New York, Brooklyn, Manhattan, photography, Muse Model Management, DNA Model Management, skiwear, Fashion Week, Muse, Avant Garde, t-shirt, DNA Models, Q Model Management, Kartell, Setai Hotel, tshirt, tee shirt, shoes, Japan, Tokyo, Pravana, model life, jewelry, Project Runway, Ivy Higa, evening wear

Behind the scenes using large format film

Behind the scenes from a beauty shoot taken with a 4X5 studio camera.

Cumbersome, counterintuitive, but fun. I like the process and results!

www.erichason.com fashion, photographer, photograph, collection, Prom, bridal, Jovani, IMG, Fentonmoon, photography, campaign, adverstising, art, models,lifestyle, e-commerce, couture, ecommerce, beauty, celebrity,Metropolitan Building, DNA, Prestige International, Miami, Razor Red, cover, makeup, hair, lookbook, catalog, swimwear, 4X5, film, black and white, ilford, kodak, iso, asa, toyo, Robos, Schneider, 210, t-shirt, salon, swimwear, shoes, linesheet, men, women, cardigan, sweater, line sheet, glasses, Major, Ford, New York Models, Fusion, skiwear, men, Muse Model Management, NBA, Setai Fifth Avenue,women, bathing suits, spa, Miami, gowns, Florida, Aventura, Trump Model Management, Roberto Cavalli, Wolford, Carven, Alejandro Ingelmo, Etro, Bottega Veneta, Jennifer Fisher, Salvatore Ferragamo, BCBG, LaQuan Smith, Burberry prorsum, Miriam Haskel, Dolce & Gabbana, Fenton Fallon, Mandalynn, Nicholas Kirkwood, New York, NYC, Brooklyn, Manhattan, Hershey,portrait, lingerie, NYC, New York, Brooklyn, Manhattan, photography, Muse Model Management, DNA Model Management, skiwear, Fashion Week, Muse, Avant Garde, t-shirt, DNA Models, Q Model Management, Kartell, Setai Hotel, tshirt, tee shirt, shoes, Japan, Tokyo, model life, jewelry, Project Runway, Ivy Higa, evening wear

My beautiful crew

Some photos after yesterday’s catalog shoot.

Fun day shooting beautiful clothing!

Heather (Silent Models) and myself

Hiro Yonemoto (makeup)

Bin and Tad (assistants)

www.erichason.com fashion, photographer, photograph, collection, Prom, Fentonmoon, photography, campaign, adverstising, art, models,lifestyle, e-commerce, couture, ecommerce, beauty, celebrity, DNA, Prestige International, Razor Red, cover, makeup, hair, lookbook, catalog, swimwear, t-shirt, salon, swimwear, linesheet, men, women, cardigan, sweater, line sheet, glasses, Major, Ford, Fusion, skiwear, men, Muse Model Management, NBA, Setai Fifth Avenue,women, bathing suits, spa, Miami, gowns, Florida, Aventura, New York, NYC, Brooklyn, Manhattan, Hershey,portrait, lingerie, NYC, New York, Brooklyn, Manhattan, photography, Muse, Avant Garde, t-shirt, tshirt, tee shirt, shoes, Japan, Tokyo,jewelry, BF7XVE9M4D4M